He slept on the floor

What news, what news! West Java deputy governor Dede Yusuf, on visiting a village in Sukabumi chose to sleep on the floor in the home a local resident, rather than stay in a hotel.

Viewed as a political strategy it seems highly effective. Former actor, martial arts champion, handsome selebriti now politician Dede Yusuf has glamour by the tonnes about him, yet elicits humility and respect for the common man. Great story; easily written (newspapers don’t need to send out a reporter), easily understood (“now that’s a guy you can trust”), and easily retold.

Therefore I think there are some important potential consequences of PKS and PAN pursuing this strategy.

Related discussion here

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A dull file…

"Politics is a dull file which cuts gradually and slowly arrives at its end.” (Montesquieu)

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